Amazon pulls plug on Amazon Fresh, Go stores; doubles down on Whole Foods, delivery

[Yo_Mama_Been_Loggin]

Source: MyNorthwest

Amazon is shuttering all of its Amazon Go and Amazon Fresh locations, the company announced Tuesday.

There are 72 stores — 57 Amazon Fresh and 15 remaining Amazon Go — nationwide.

Amazon described the move as a strategic shift, not a retreat from grocery sales and deliveries. The tech giant stated it is concentrating its efforts on its Whole Foods Market locations and grocery delivery from its website. Amazon purchased Whole Foods for $13.7 billion in 2017.

“Over two decades ago, we started adding groceries and everyday household essentials to Amazon.com,” the company stated in a press release. “Today, Amazon is one of the top three grocers in the U.S., with over $150 billion in gross sales and more than 150 million customers shopping groceries each year.”





Read more: https://mynorthwest.com/local/amazon-fresh-go-whole-foods-delivery/4194088

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Whole Paycheck Foods

[bucolic_frolic]

1. Won't be happy until I can say "Amazon went." /nt

[FakeNoose]

2. I don't have anything against the Whole Foods stores

... and I can understand that a certain portion of their customers rely on the same-day and next-day delivery. Amazon has carefully built up this clientele in cities and wealthier suburbs. The few times that I've needed something from Whole Foods, I just drove to the store because it's maybe 5 miles away, and I'm retired - no big deal.

My regular weekly grocery shopping entails visiting local stores in Pittsburgh where I can purchase fresh, high-quality groceries for lower prices, while driving myself to and from the stores.

What I'm getting at is that Amazon Fresh seemed to eat away at the same client-group that was already buying from Amazon and getting Whole Foods products on same-day delivery. I couldn't see that Amazon Fresh offered any different products and it wasn't bringing new customers into the fold. Any "fresh" groceries I could purchase on Amazon Fresh (and have delivered) were readily available by driving to my local Giant Eagle or Aldi's store which is 2 or 3 miles away. Meaning: I can get the same items faster and cheaper in my own car.

Someone who doesn't drive might see this differently, but apparently Amazon has arrived at the same conclusion.

[popsdenver]

4. Anyone see that major FRAUD

that Kroeger was pulling on it's on line grocery orders using AI?

Seems they used AI to decide the pricing of items for each customer based on their purchase history. And the prices on the exact same item sometimes varied by quite a bit.........

Cute, huh........wonder how many others are using the same system besides Kroeger/King Soopers.......

[Katinfl]

3. I have a friend that only orders groceries from Amazon.

said she got in the habit during Covid and just continues for the convenience. She is very pleased with the service and the quality of the food. She is a strong democrat so I questioned her about supporting Bezos by doing this. She does realize the hypocrisy but loves the convenience and not having to leave the house. I do shop Amazon because I do not like driving from store to store and not finding what I want. Not for everything, but at times Amazon works for me. But I draw the line at food. I refuse to give them any business when I can go to any grocery store close by and get what I need. Groceries are groceries. Anyway, my friend realizes this and may feel a little guilt, but continues to give them her business. To each his own. Sorry for the rant.

[FakeNoose]

5. Yes I have a neighbor who orders his groceries and they are delivered weekly

I don't know if he orders from Amazon or wherever, but he started during the Covid lockdown and kept it up ever since. This neighbor does have a car, but he works odd hours so I guess he isn't into shopping for himself. (?)

I'm not questioning the marketing model: Amazon did discover an untapped need and they found a way to fill that need. Some people are willing to pay higher prices when it's reliably high quality and it's delivered on time.